Guide
Company Info: Overview
Last updated on Feb 9, 2026
Reading time: 1 min
Overview

You’re required to provide accurate and up to date company information to customers and Walmart Marketplace. This information is displayed on your profile on Walmart.com. In this guide, you’ll learn how to manage your display name, logo, banner and company description in Seller Center. 

How does it work?

Your logo and banner are shown across all markets you sell in, while your display name and company description are market-specific. To update any of the fields from the Company Info page in Seller Center, select Manage. Once you’ve completed all sections, select Save. Below are the requirements for each field:


Field

Description

Logo

Banner

Company description (optional)

  • Write a short description of your company so customers can learn more about your business.
  • Must contain between 20 and 1000 characters.
  • Can be changed once every 90 days.

Display name

  • Must provide a name of your company to be displayed to customers on Walmart.com.
  • Must adhere to the Marketplace Seller Code of Conduct.
  • Consider following these best practices to create a unique, customer-friendly name.
  • May be changed once every 90 days. 

Pro tip

If your display name is not in English and you're located in China or Hong Kong, a text assistance tool may be available to help you comply with English language requirements.

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