The Sales Rewards and Attribution program lets you earn up to 10% on qualifying sales of your items when you drive traffic to Walmart.com from other sources. You'll have access to detailed performance insights to make data-driven decisions. In this guide, you’ll learn more about the Sales Rewards and Attribution tool and the benefits of the program.
How does it work?
After accepting the Terms & Conditions in Seller Center, you can generate unique tracking URLs for any of your owned and commission-eligible items through the Sales Rewards and Attribution program. You can apply these URLs to your non-Walmart marketing or share with external parties, such as influencers or media partners, to apply to media campaigns.
There isn’t an option to build tracking URLs for non-commissionable items or for items you don’t own.
Additional guidelines
For eligible items purchased within 14 days of a customer selecting your uniquely generated URL, you'll earn 10% commission about 65 days after the customer’s transaction. Exclusions may apply.