Guide
Walmart Marketplace Capital: Program overview
Last updated on Sep 20, 2024
Reading time: 1 min
Overview

Walmart Marketplace Capital provides merchant cash advances to help eligible businesses expand their Marketplace operations. The amount offered is based on your Marketplace sales and is available to U.S.-based sellers only. In this guide, you’ll learn about the available programs under Walmart Marketplace Capital and how they work.


How does it work? 


You can get merchant cash advances and flexible financing through three Walmart Marketplace Capital programs. Keep reading to learn about their benefits.  

Cash Advance Program

Benefits

Capital by Walmart

  • One flat fee with no operational overheads
  • Repayment deductions based on your future sales
  • Access to funding from multiple channels via invitation or by request, as available

Capital by Parafin

  • One capital fee
  • No interest or late fees
  • Payments based on a fixed percentage of your sales
  • Repayment periods of up to nine months

Capital for Walmart Fulfillment Services (WFS)

  • Ability to sell now, pay later through flexible repayment
  • Financing tailored to your stocking strategy or inventory needs
  • Ability to harness to full potential of WFS
Notes:

Capital by Parafin is funded by a third-party capital provider and isn't serviced nor funded by Walmart.  



If your business is eligible to receive a merchant cash advance, you’ll be notified in Seller Center and via email. Eligibility includes, but is not limited to, the following criteria: 

  • Must have six months of Marketplace sales
  • Must have a U.S. Taxpayer Identification Number (TIN)
  • Must have a sales volume and performance on Walmart Marketplace 
  • Must have a business risk profile 
  • Must adhere to our Seller Performance Standards
  • Sole proprietors are not eligible to receive offers 
  • U.S.-based businesses only  

You can learn more about these programs here.




Additional guidelines 

Your baseline payment amount of purchased receivables is estimated using your historical sales. You can check the repayment amount before you accept the offer. If you accept a Capital by Walmart or Capital for Walmart Fulfillment Services (WFS) offer, you’ll receive funding via the same payment method you use for payouts from Walmart Marketplace through your payment processor.  


We collect repayment automatically from your payouts during each settlement cycle for Capital by Walmart and Capital for Walmart Fulfillment Services (WFS). In case of insufficient funds in the settlement account, we may debit your bank account, processors or other platforms where you have future receivables. 

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